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WHAT: SHOP THE FLOOR, launched this August, gives brands the platform of an online showroom to continually communicate with buyers. This application transforms the experience by giving buyers the opportunity to discover new brands before attending Magic Market Week, while allowing them access to the collections they viewed long after they return home. With the site's newly integrated e-commerce functionality, SHOP THE FLOOR offers the same reliability that buyers have come to know and expect in the trade show space. This digital space affords the definitive extended discovery, connection and commerce that efficiently provides a more complete shopping experience.
WHO: All Magic Market Week brands and buyers
WHERE: www.SHOPTHEFLOOR.com
A SHOP THE FLOOR demonstration will be at the entrance of PROJECT LAS VEGAS.
PROJECT LAS VEGAS
Mandalay Bay Convention Center, Level 1 & 2
3950 S Las Vegas Blvd.
Las Vegas, NV 89119
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